5 Killer Ideas to Boost Your eCommerce Sales

Every business is successful if they have the good and repeated customer base. We all know that the online eCommerce industry is increasing fast and will continue its rapid growth. Starting an eCommerce has never been an easy task but an easy task compares to have the lucrative and growing eCommerce store.

There are various ways available to boost your eCommerce sales but some of them are completely pointless if you’re not following the right strategies.

People should not be unfamiliar with strategy. Those who understand it will survive and those who do not will perishrightly said by Sun Tzu.

In this post I am sharing some great ideas but I don’t expect that all will be relevant to everyone but definitely you will get good ideas to explore and experiment.

1. mCommerce Store

mCommerce

Many businesses focus on only having web based eCommerce store resulting in loosing massive customers as now-a-day most of the users use mobile for day to day tasks in their life. Atleast having a responsive eCommerce website is good start and If your products are too difficult to purchase on mobile devices, you could lose a number of potential customers.

2. Eliminate Abandoned Carts

cart

Abandoned carts are major issue for an eCommerce business as customers go away if they find any great offer on other store for reasonable price and thus you will loose sales.
One of the great way to reduce this by offering time bounded discount so they can immediately purchase. You can also send follow-up emails to remind them of their cart and send discount coupons.

3. Automate Birthday, Anniversary and Seasonal Cash Discounts

Discount

One of the great way to boost the loyal customer is by sending them the personalised discount. It was experienced that the personalised discount have great increasing affects to boost the sales.

4. Social Media Reviews

social media

Facebook, Pinterest, Twitter and Instagram are among the highest-performing sites. Yet, depending on your business niche, other sites may prove to be more worthwhile.
People are more likely to buy if they will get good reviews and recommendation from their social media influencers they follow. You must maintain good reviews on social media to have great sales but don’t afraid of bad reviews as well they will help you in improving.

5. Focus on Most Selling Products

Selling products

By focusing on the small number of products that disproportionately contribute towards your website’s success, you can achieve exponential growth.

Offer the great discounts on these most selling products will help you contributing in more success to your website as increasing the sales of highest selling products is more easy compared to the products which are not being sold in months.

For every business, small or big it’s always better to know what your customers think and what they want. Knowing this by experimenting with technology and other tactics will always contributes in growth.
I hope this tactics or ideas will give you some information to think and implement. Let me know if you have anything worth sharing that you’ve found practically useful.

Ref – https://www.toptal.com/designers/e-commerce/ultimate-ecommerce-design-guide

outsourcing

Outsourcing Web Development Work

Outsourcing

As the technologies are helping to generate revenue out of your service and products, it is very much necessary to have the online presence to show your existence which will not only help in spreading the world about your product and service but also helps in generating more revenue and customers.

Now the challenge comes that every user cannot design or build website which is impressive, excellent and user friendly. Most users think that they can build their own website by learning some tips and tricks but wait!! Are you sure you will be able to learn properly and will be able to build the website which you can launch in the market immediately and does not leave the bad impression on the visitors? In such situation, it is always advisable to outsource the web development work to any experienced web development company.

There are various benefits of outsourcing your project to experienced company which not only helps you in getting great website but will help you in keeping the website up to date which you might yourself will not able to do properly.

Few of the top advantages are below:

  1. Cost Reduction – As we know every project has a budget whether its small or big. If you try to develop the project inhouse you not only have to hire a resource but you also need to look for the work space and their facilities which ends up in spending more cost. By outsourcing you just need to pay a reasonable amount and also get guarantee of best services. It also reduces operational and labour costs.
  2. Time Management – Outsourcing your website will help you save time on promotion and give you time to do other work that is more important and more fruitful.
  3. Quality Work – You can be sure of getting the high-quality work where every step is refined by the experienced QA.
  4. Latest Technology – Programming these days relies on the vast number of technologies, frameworks or libraries. And one doesn’t have to know them all to be a good frontend or backend developer. Outsourcing gives you the access to all kinds of specialists, who are experts in their field thus providing you world class capabilities.
  5. Risk Management – One of the most common fear regarding outsourcing is not having control over the project. But in reality, outsourcing gives you more control over the project. Choosing a company with good organisational and communication standards, you’ll be updated every step of the way.
  6. Timely Completion of Project – Most of the development companies set up a time frame to complete the project. This will help you finish your project on time and give you ample time to set-up everything without hassle.


There are many other reasons too but these are the key to success for many companies and especially for small scale companies. You need to be very careful while selecting a company. Look at their credentials and satisfaction level of past clients and get ready for an appealing website.

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